Role overview
If you love digital marketing and have that creative and analytical flair, but just feel like you haven’t had the opportunity to really flex your skills in your current role, this opportunity is for you! Your title will be “Senior Digital Marketing Specialist”, focusing on paid advertising such as Meta, Google and TikTok (overseen by our Performance team) as well as email marketing if that tickles your fancy. You will be part of our senior team of Digital Marketing specialists. This role will also include delivering training & mentoring to businesses across the UK & Ireland (both virtually and in-person).
At Digital 24, we embrace a hybrid work model. Three days a week, our team collaborates in our conveniently located Belfast office, offering free parking and proximity to various shops and amenities. The remaining two days, we enjoy the flexibility of working remotely from home. You may also be out and about doing on-location filming and content creation with your clients.
The ideal candidate will have 3+ years in a similar digital marketing role (agency experience not required)
£30,000 – £40,000 plus annual performance-based bonus (with the opportunity to earn up to £45,000)
Please email our HR Manager Alastair with an introduction and a link to your LinkedIn profile or attach your CV. If you want to have an initial informal chat about the role with our MD Niamh please feel free to email!
Digital 24 is excited to announce an opportunity for a talented Senior Digital Marketing Specialist to join our team in Belfast.
This full-time role offers a hybrid work-from-home model with flexible options, ensuring a perfect balance between office collaboration and the comfort of working from your own space. We’re ready to welcome you aboard as soon as you are!
We work with a diverse array of clients, including notable names like Propertynews, Shnuggle, PowerNI, Babocush, Dale Farm, Dromona, Linwoods, Greyhound Racing Ireland, Action Cancer, Sliderobes, and Little Penny Thoughts, among others.
Your primary responsibility will be to manage client accounts and craft and implement innovative advertising and creative strategies that amplify our clients’ online presence.
We’re not just any digital marketing agency. Our team at Digital 24 has earned the reputation of being a leading digital marketing agency in Northern Ireland and a really fun place to work. As part of our team, you’ll be plunging into a role that blends strategy, creativity, and client engagement. This role is a fantastic opportunity for someone who is deeply passionate about social media and influencer marketing and is eager to leave a mark in a growing, vibrant digital marketing environment.
How to apply
Please email our HR Manager with an introduction and a link to your LinkedIn profile or attach your CV. If you want to have an initial informal chat about the role with our MD Niamh please email her.
About Digital 24
Digital 24 is a performance-first digital marketing agency based in Belfast, working with a brilliant mix of local and international clients including well-known household names such as Power NI, Action Cancer, Linwoods, Shnuggle, Dale Farm and Dromona.
We’re a small, ambitious team that lives and breathes data-driven marketing, blending creative content with strategy that converts.
We’re on the lookout for a detail-obsessed Senior Digital Marketing Specialist to assist on paid search, paid social, performance creative, and email marketing. This role isn’t about surface-level strategy, we need someone who gets under the bonnet of campaign data and knows how to optimise performance at every stage.
Why work with Digital 24
- Competitive salary with annual performance-based bonus
- Additional earning opportunities tied to the growth and delivery of our training services
- Flexible hybrid working from our beautiful Belfast office and from home
- Free car parking at our Belfast office - no city centre stress
- Your birthday off – because life’s too short not to celebrate properly
- A friendly, driven team that genuinely collaborates and supports one another
- Clear opportunities to progress and grow your expertise with regular development check-ins
- Exposure to exciting, purpose-led brands across NI, the UK, and beyond
- A fast-paced, forward-thinking environment where ideas are welcomed and acted on
- Monthly team learning sessions and access to industry training and events
- Freedom to test, innovate, and shape campaigns without red tape
- Team outings, away days, and the odd celebration lunch
- A say in shaping how we work. Your voice is heard here
- Company pension scheme
“I’m a big believer in treating my team. Working in an agency can be stressful and sometimes it can get the better of even the best of us… I truly believe we’re the most fun team to work for!”
We've worked with clients like...
Who you are
- You’re enthusiastic about tackling challenges and being a part of something truly extraordinary.
- You’re keen to take on challenges and are excited to be part of something truly special.
- Your expertise in content creation and social media is complemented by your ability to enchant clients with your leadership skills.
- You have a data-driven mindset and are eager to uncover KPIs and maximise performance of your posts and ads for clients.
What you'll do
- Lead and optimise Paid Search campaigns (Google Ads, YouTube, Shopping, Display) and Paid Social campaigns (Meta, TikTok, LinkedIn, X)
- Build high-converting campaigns that integrate performance creative, smart targeting, and clear objectives
- Manage and grow email marketing automation and campaign delivery (Klaviyo/Mailchimp), including segmentation, testing, and reporting
- Create high-performing ad copy and creative
- Analyse multi-channel campaign performance using GA4, our bespoke data software and native platform dashboards to inform decisions and refine strategies
- Present strategies, data insights, and campaign results clearly and confidently to clients
- Work directly with in-house marketing teams, helping them build internal knowledge and upskill on performance marketing
Training is a key part of this role
- Deliver tailored 1-1 or group training sessions for clients (both virtually and in person)
- Run workshops on paid social, paid search, email marketing and reporting
- Help internal marketing teams build performance capability with practical, jargon-free guidance
- Support the development and delivery of long-term digital training programmes
Requirements
- 3+ years of experience in a digital marketing role, either in-house or within an agency environment.
- Proven expertise in managing successful paid advertising campaigns across multiple platforms.
- In-depth knowledge of Meta Business Suite, Meta Business Manager, TikTok Business Manager, Google Ads, and Google Analytics.
- Strong creative and copywriting skills, with a keen eye for detail.
- A data-driven mindset with the ability to analyse performance metrics and make informed decisions.
- Excellent communication, presentation, and interpersonal skills, with the ability to build strong client relationships.
- A passion for digital marketing and a desire to share your knowledge with others.
- Confident presenting and leading client conversations, especially during strategy or training sessions.
Nice to have
- Knowledge of how other channels (SEO, Social, Content, CRO) can inform and be informed by PPC
- Workshop or digital training experience, or a desire to develop this skill further
Our inclusivity promise
Digital 24, founded by Niamh Taylor, is committed to fostering an inclusive and diverse workplace. We believe in the value of diverse perspectives and are dedicated to providing equal opportunities for all.
If you’re excited to be part of a team that’s as passionate about their people as they are about their clients, we’d love to hear from you. The salary for this position ranges from £30K to £40K plus bonuses, depending on your experience and expertise. Join us at Digital 24 and take the next big step in your digital marketing career!
Apply in confidence
To apply, please email our HR manager with an introduction and a link to your LinkedIn profile or attach your CV. If you’d like to have an informal chat ahead of your submission, chat to our MD!
