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Key Black Friday/Cyber Monday Considerations for 2022

Black Friday and Cyber Monday is a key time for selling for many businesses globally. With the introduction of digital marketing and online selling, our competitors are no longer just around the corner from us – we’re all competing within the global economy. As such, businesses need to be ship-shape come November to make the …

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What Marketers Should Be Doing To Prepare Their Facebook Ads For Apple’s iOS 14.5 Update

Many marketers right now (us included) are pulling their hair out over ‘the absolute end of the world as we know it’, otherwise known as Apple’s latest impending update; iOS14.5. With warning messages plastered all over our Facebook ad accounts, we have to ask – what is it, does it affect me and, of course, …

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