Social Media

JD Wetherspoons is doing it wrong by digitaltwentyfour.com

JD Wetherspoon pulling the plug on their social media channels is wrong

As a digital marketing agency, we are always going to encourage people to position themselves online – that’s hardly surprising. So, when we read that JD Wetherspoons had pulled the plug on their social media channels we were surprised, at first. But are the Ryanair of pub chains really about to set a new trend …

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How influencer marketing can impact business

The Impact of Adopting an Influencer Marketing Strategy

Not all that twitters is gold. In 2017, influencer marketing has experienced global peaks and troughs. Adopting an influencer marketing strategy can offer big wins, however it can prove risky and in some cases very damaging. We explore the pitfalls of the so-called science of influencer marketing so you can make some educated decisions about …

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