Social Media

The Rise Of Short-Form Video - Why TikTok & Reels Are Changing The Game

The Rise Of Short-Form Video – Why TikTok & Reels Are Changing The Game

Let’s face it, who doesn’t love videos? Cute animals, fun facts, recipes, you name it – there’s a video of it. Video content is without question one of the most influential mediums in the digital space and it’s only growing. Consider the last time you used your phone — you’re probably reading this on it …

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how to advertise on pinterest

Your Guide on How To Advertise on Pinterest

A key concern for a lot of marketers and businesses right now is keeping their digital marketing spend diverse across a range of channels, protecting our revenue somewhat from potentially results-changing updates on any individual platforms (ahem, we’re looking at you, Apple!) Because of this, we’re seeing a lot of businesses ask the same questions …

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Top Free & Paid Social Media Scheduling Tools for 2021

Top Free & Paid Social Media Scheduling Tools for 2021

If you’re a business owner, you probably already know the importance of social media and scheduling frequent posts on your social platforms. When it comes to marketing your business and leaving a lasting digital footprint, social media is a crucial component. Not only does social media blow traditional marketing efforts out of the water, but it’s …

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Banned From Ads: Why Advertisers are Turning Their Backs on Facebook

Banned From Ads: Why Advertisers are Turning Their Backs on Facebook

For years, Facebook has been the big enchilada of advertising, holding part of a duopoly with Google. Facebook ads have been able to offer second-to-none user targeting and tracking capabilities throughout the ‘wild west’ of consumer data collection and online advertising. As such, Facebook has become all-the-more powerful while Marketers have revelled in high returns …

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Top Social Media Trends To Drive Your 2021 Digital Marketing Strategy

Top Social Media Trends To Drive Your 2021 Digital Marketing Strategy

It’s been a turbulent year for social media marketing due to the Covid-19 pandemic causing disruption and chaos for most individuals and businesses globally. Some marketers might be unsure of what the marketing landscape will be like in 2021. One thing we do know is some of today’s social media trends will likely be around …

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Facebook Changes 1 October 2020

Facebook changes terms of service: So what does it mean

Facebook has announced changes to its Terms of Service that will allow it to soon assume more authority to remove content or restrict access if the company thinks it is necessary to avoid legal or regulatory impact. It will come into effect on October 1. Users of Facebook’s app have started receiving notifications regarding a …

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