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TikTok, it’s the social media platform that’s taken the world by storm, with its addictively entertaining short-form videos and endless scroll of user-generated content. In just a few short years, it has grown from a little-known app to a global phenomenon. But did you know there are some seriously interesting facts about TikTok that you […]
10 fascinating facts about TikTok Read More »
LinkedIn is making some major changes to its advertising platform next month. On 19th June 2023, LinkedIn will bid farewell to ‘messaging’ ads and introduce ‘conversation ads’ as a replacement advertising format. The new conversation ads will be much more engaging than messaging ads and lead to more valuable conversions. This transition promises a host
Are you ready to say goodbye to LinkedIn’s messaging ads? Read More »
Email remains one of the most powerful communication tools for businesses and individuals. However with inboxes flooded with countless messages, it can be challenging to grab anyone’s attention. The key to writing emails that get opened and clicked lies in creating compelling messages that actually interest the user who’s signed up to read them. This
How to write emails that get opened and clicked Read More »
LinkedIn Ads are a powerful way to help businesses reach potential clients, employees, and industry leaders in order to achieve their marketing goals. However, it is naturally more expensive to advertise on LinkedIn as opposed to other social media advertising and therefore, to make the most of your advertising budget and reach your goals, it’s
Targeting on LinkedIn Ads: best practices and tips Read More »
Whether you are fresh out of university, or fancy a career change, getting a job in the fast paced land of digital marketing can be challenging. What area do I want to specialise in? Do I want an agency role or would I prefer in-house? There is a lot to consider when trying to get
How to get a job in digital marketing Read More »
LinkedIn has been around for almost two decades and has become the go-to platform for professionals to connect, network, and advance their careers. However, over the past few years, it has also emerged as a valuable tool for businesses. In this blog, we will explore the benefits of using LinkedIn for business and help you
Linkedin For Business – Is It Worth It? Read More »
TikTok is a social media platform that has become increasingly popular over the past few years. With over a billion active users, it’s no wonder that more and more people are using the app to create and share videos with their friends and followers. One of the most asked questions we have received lately is
How to add text to your TikTok videos Read More »
In the ever-evolving landscape of social media marketing, staying ahead of the curve is vital for any business, influencer, or content creator. Recently Meta introduced the Meta Business Suite, an all-in-one platform designed to streamline the management of your Facebook and Instagram business accounts. This blog post aims to provide a comprehensive guide on how
Social media scheduling: How to master Meta Business Suite Read More »
In the constantly evolving world of social media and digital content creation, having the right tools at your disposal can make a huge difference in your success as a creator or influencer. From creating eye-catching graphics to managing your social media accounts, there are a variety of tools available to help you streamline your workflow
The top content creation tools for creators and influencers in 2023 Read More »
Social media is a powerful tool for businesses to reach their target audience and promote their products or services. One of the most effective ways to leverage social media is through influencer marketing. However, finding the right influencers and creators can be a daunting task, especially for businesses in Northern Ireland. In this blog post,
How to find influencers for your next social media campaign Read More »
On May 11th, 2023, Facebook announced an exciting new update for its advertising platform, now known as Meta Ads. The update includes the introduction of AI Sandbox, an environment where advertisers can test and experiment with artificial intelligence to enhance their ad campaigns. In addition, the company is expanding its Meta Advantage Suite, providing advertisers
Meta’s AI Sandbox & Advantage Suite announcement explained Read More »
As one of the fastest-growing social media platforms, TikTok has taken the world by storm with its short-form videos, catchy sounds, and engaging challenges. Having been downloaded more than 3.5 billion times since its launch, it’s no wonder that businesses are tapping into TikTok’s potential to reach their target audience. However, simply having a presence
TikTok ads: How to target your ideal audience Read More »
