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TikTok Dark ads v Spark ads: Which is right for me?

TikTok Dark ads v Spark ads: Which is right for me?

If you’re thinking about advertising on TikTok, you’ve likely come across two popular ad options: Dark Ads and Spark Ads. While both are effective in their own ways, they serve different purposes depending on your marketing goals. So, which one is right for you? Let’s break it down. What Are TikTok Dark Ads? Dark Ads […]

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tiktok and amazon

TikTok and Amazon join forces: A shopping revolution in the making?

Shopping on social media just got a major shakeup. Two industry giants, TikTok and Amazon, have joined forces in a move that could redefine online shopping for millions of users. This partnership allows users to seamlessly purchase products directly within the TikTok app, eliminating the need to switch between platforms and potentially revolutionising social commerce

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tiktok dashboard

Analysing TikTok Ad Metrics: How to Measure Success

TikTok: where creativity meets results! If you’re running ad campaigns on this dynamic platform, it’s crucial to know whether your efforts are hitting the bullseye or missing the mark. That’s where measuring ad success swoops in to save the day!  In this blog post, we’ll unravel the significance of ad metrics and how they play

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How to Find Influencers & Creators for Your Next Social Media Campaign

How to find influencers for your next social media campaign

Social media is a powerful tool for businesses to reach their target audience and promote their products or services. One of the most effective ways to leverage social media is through influencer marketing. However, finding the right influencers and creators can be a daunting task, especially for businesses in Northern Ireland. In this blog post,

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target ideal audience tiktok ads

TikTok ads: How to target your ideal audience

As one of the fastest-growing social media platforms, TikTok has taken the world by storm with its short-form videos, catchy sounds, and engaging challenges. Having been downloaded more than 3.5 billion times since its launch, it’s no wonder that businesses are tapping into TikTok’s potential to reach their target audience. However, simply having a presence

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Tiktok vs facebook & instagram

What platform should I be advertising my business on? TikTok vs. other platforms.

You know what they say, “out of sight, out of mind.” That’s why social media advertising is essential to keeping your business at the forefront of your audience’s minds. But with so many platforms to choose from, how do you know which one to invest your £££’s into? Well, you’re in luck because that’s exactly

What platform should I be advertising my business on? TikTok vs. other platforms. Read More »